Energy I-Corps is a U.S. Department of Energy (DOE) program that I had the pleasure of being involved in branding from the start. In developing the logo for the program—within the DOE guidelines—I was able to define the look and feel the program would use throughout its communications and materials.
Once the color palette, logo, and branding guidelines were refined, we were able to start on graphics to share on social media and in collateral, as well as use in presentations and fact sheets.